Digital Analyst - Zurich

Digital Analyst

Location: Zurich
Salary: Negotiable

About the Role:
Opportunity available at an international online marketing company with offices in Zurich, Cape Town and USA. They provide SEO, SEA, Social Media, web analytics and compliance audits.

Requirements:
Degree in Marketing, Digital, ICT or similar
Fluent in English and German
Certified in Google Analytics
3 years work experience with Google Analytics and Google Tag Manager
Experience with web analytics and tag management tools such as Adobe Analytics, Matomo, AT Internet, Adobe Dynamic Tag Manager or Tealium
Experience with dashboard tools such as Google Data Studio or Klipfolio
Profound knowledge of web technologies - JavaScript, HTML, Content Management Systems and Frameworks
Microsoft Excel and Google Sheets
Analytical and conception skills
Dedicated to a structured and customer-oriented approach
Used to working independently, completing tasks and taking accountability
Strong organizational and time management skills

Duties:
Setup web reports and tracking in Google Analytics and other web analytics tools such as Adobe Analytics, AT Internet and Matomo.
Create customized dashboards using dashboard tools like Google Data Studio or Klipfolio.
Create tracking concepts and implement tracking codes via tag management tools or directly in the source code.
Set-up A/B Tests and run conversion optimization projects.
Conduct trainings for web analytics and tag management tools.
Perform ad-hoc analysis and prepare recommendations for performance improvements of digital marketing channels.
Integrate with other areas such as online marketing and digital compliance.

Benefits:
Become part of a young, international and fast-growing company within an international network
Profit share with all team members
Annual software/hardware budget
Annual training allowance
Annual sports budget

 

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